Planning for production

Planning for production

Kyle lawson likes to see fit girls in adverts because they attract him and make him watch the advert also he likes comedy because it makes him laugh and sticks in his head. He prefers narratives in adverts because it helps him understand the advert. kyle likes to see celebraties in adverts because it makes him feel like he knows them and makes it more friendly. the advert that has caught his eye in the past was the dairy milk advert because it was funny along with the zombie land film advert.the music he likes to hear in adverts is base music because it is loud and its music he knows. kyle likes people in adverts to seak english because its loud and clear.

Josh likes comedy people in adverts because its clear and funny. he doesn't like narratives in adverts because there boring and he think that it will be a sad story. he likes celebraties in adverts because they look good and stay in his mind. the compare the meerkat advert has stuck in joshes mind because it has a catchy slogan and is funny.the music he likes to hear is modern because its catchy and he knows them more.

Jack agate likes animals in adverts because its not something you see alot and it makes them look smart. he hates narratives in adverts because there annoying and to hard to understand aswell as celebraties because it makes the product seem fake. his favourite advert at the minute is the aviva advert because its got a funny ending. the music jack likes to here in adverts is jingles that are catchy and easy to remember. people in adverts jack likes to see should speak in slang because thats how he speaks normally.

Do you like to see celebrities endorsing products in adverts?

This graph show that a 22 people like to see celebrities in adverts because they think that they will look that good.

What is your favourite advert at the moment?

This graph show that the compare the market and the SMA baby advert are the most popular adverts because they incorporate comedy into there advert.

Which genres of advertising do you find the memorable?

Alot of people like to see comedy adverts because they often have funny catch lines and memorable characters.

Do you like to see adverts that have a narrative?

This will help me by making sure my advert doesn't have a narrative and getting the best advert

Do you think taglines or slogans are important in tv advertising?

I need a tagline or slogan to draw my audience in. "Green Army!!!!"

The lines of appeal that are apparent in the advert are fantasy and dreams because men can inspire to be james bond man that gets an amazing car and get lots of girls. The factors of persuation are that you can get a cheep car but get a great ride from it.
The target audiences are explorers because he will discover a new car and will discover new roads to go down. sound is used in the advert as a bedding to go behind the sound effects of the car and bike and the other modes of transport. the characters that are there have been steryo typed because its a single man that is living the dream in a honda. hes a damsell in distress because he is leaving himself on the open road. the camera shots are used to make the balloon look bigger and the tracking shots show alot of the cars or bikes.

The lines of appeal in the dell laptop are fantasy and dreams because you will dream about choosing colour of your laptop and the inspiring one because you will inspire to have one and then you will fell like someone. The factors of persuation are that the colours will attract the younger audience and the catchy tunes will make kids want one when they grow up.the target audiences are sucseeders that will see it as something that will help then to be good at something and aspires that will use it to make themselves millionares or something that they want to do. the sound effects that are used to make the different features seem realistic and the song again is a backround music and its diejetic because there singing the song. the characters have been steryo typed because there are typical builders and they are wearing what you expect them to wear. the camera shots that have been used are low angle shots yo make the people seem big and the factory bigger and close ups so you can see there expressions.

My advert will include a narrative. it will start with equillitorium when a bullie starts with a nerd and all hell brakes loose. the advert will end with a resolution as the nerd fight back. the advertwill have an closed ending, leaving the audience felling happy and thinking with a good thought. the main characters in my advert are nerds and bullie, i have chosen to represents the character in this way as a normal represntation of a person. this sounds is diegetic because the actors will be able to hear it. the characters and images shown in the advert.

i have chosen the first idea as my proposal. i belive my advert has the following lines of appeal, happy families because the victim solves his problem about bulling. i also hope to reflect the line of appeal self importance and pride as i will include the nerd will feel good and this will make other people stand up for themselves. my advert will have the following factors of persuasion, reward and coercive i will use these factors of persuation because if peopel buy the coke drink they will be energized and if you don't drink the coke you will be bullied. my primary target audiences is teenagers and younger children. i will use the following camera angles and shots in my advet eye line shots, upper shots, high angle shots. i have used these angles and shots to create the effects that the bullie will look tough and strong and nerd will look weak and powerless.

The asa are a group of people that look at complaints that people have said about different adverts. the way they work is that if they get a complaint they take this and have a look at the advert and if they think that its not acceptable they will contact the company that owns the advert and then see if they can change it, if they cant then they collect complaints and then tghey can bann the advert. they look at tv adverts, radio adverts, magazines, billboards and busses. they set up a series of codes like programmes and advertising and children and harm and offence.

8-Marketing and Promotion

I will advertise my advert on channel three and niclodien because Children watch it because they will se it and want to buy it also it will be advertised before and during football so men will go and get some in the half time adverts. Also we will show it in films so people will go and buy the drink. i will also show it on social websites like face book to make people see it and think that they will show there friend and then the next day they will buy it. also we will show our advert on the radio on shows like galaxy and mtv. we will also show it in magazines like the simpsons magazine because younger children read these and will want what they see.